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Sponsorships

Partnership Opportunities | Sponsorships | Common Area Advertising

PUT YOUR COMPANY IN THE SPOTLIGHT

Sponsoring a mall amenity or event will have an immediate and long-lasting impact on your business. Your company will enjoy heightened visibility, brand recall and retention as well as the recognition of being a community partner.

OPTIONS THAT FIT YOU

Opportunities abound. Put your company's name, logo, service or product in front of millions of customers each year. The opportunity for your company to partner with a CBL mall may include an association with a children's play area, guest services, food court, center court, strollers, entrances and so much more. Our representatives will tailor a mall marketing plan to achieve your objectives and compliment your budget.

THE CUSTOMERS YOU WANT

Whether you're targeting families, teens, women, children, adults or seniors – CBL malls deliver. As one of the top four owners of retail shopping centers in North America, CBL malls are strategically positioned to dominate the middle markets they serve.

BENEFITS YOU WILL APPRECIATE

To be the preeminent brand, you can't be like everyone else. For your company to build brand momentum, you must first be willing to think out of the box, be willing to do "it" differently and go where few have gone before. Being able to interact with your customer through on-mall intercept surveys, sampling and direct sales may seem too good to be true, but it isn't.

For information, contact:
Judy Craighead (click to email)
Regional Sponsorship Director
608.244.7220

OUR SPONSORS/PARTNERS:

CherryVale Mall is proud to have Coca-Cola as a sponsor. Coca-Cola is the world's leading manufacturer, marketer, and distributor of nonalcoholic beverage concentrates and syrups, used to produce nearly 400 beverage brands. Coca-Cola's corporate headquarters are in Atlanta, with local operations in over 200 countries around the world.

ROCKFORD PARK DISTRICT

OFFICIAL "COME PLAY WITH US" CHILDREN'S SOFT PLAY AREA SPONSOR

The Rockford Park District has partnered with CherryVale Mall to create an exciting new indoor children’s play area on the main level next to Sears.

"It was time for CherryVale Mall to upgrade the existing play area, and the Rockford Park District decided this was an excellent opportunity to get involved and provide the indoor play equipment, as well as reach parents about the many programs and services the Park District offers through an expanded marketing effort,” remarked Doug Brooks, President of the Rockford Park District Board of Commissioners.

The custom playground, created by Klondike, features soft foam play pieces that represent Rockford Park District popular recreation activities, like Magic Waters, Lockwood Park’s Children’s Farm, ice skating, tennis, and golf.

Mark Peterson, CherryVale Mall General Manager, added, “This is the first partnership between CherryVale Mall and the Rockford Park District, and this new play area is a significant attraction for the mall for families. Parents and grandparents often bring their children along while shopping, and the year-round indoor play area is always active. We believe families will be pleasantly surprised at the larger size, high quality, and special features of this new children’s play area. It’s a wonderful benefit to the greater Rockford community.”

Children, ages seven and younger and under 42” tall, may enjoy the “Come Play With Us” indoor children’s play area at CherryVale Mall during normal business hours, and there is no admission charge. Parents will be able to find current information on programs and services of the Rockford Park District while seated, watching their children play, and the Park District will hold special registration events at the mall during select weekends.